By Michael Cassar
Emirates announced the renewal of its sponsorship with Olympiacos FC. . The airline will partner with the club for another two seasons, highlighting its ongoing commitment to Greece and to sports around the world.
Olympiacos is the most successful club in Greek football history, having won 38 League titles, 24 Greek Cups and 4 Greek Super Cups. The club also has a fan base of almost two and a half million fans in Greece alone.
“This sponsorship with Olympiacos underlines Emirates’ commitment to sports fans worldwide, but especially to our customers in Greece, said Salem Obaidallah, Emirates’ Senior Vice President Commercial Operations, Europe and the Russian Federation.
Emirates’ impressive football sponsorship portfolio also includes Arsenal, HSV, PSG, AC Milan, Real Madrid, the Asian Football Confederation and the Saudi Professional League.
Aside from European football club sponsorships, Emirates is also an Official Partner of the FIFA World Cup™, the Official Airline of 12 golf tournaments internationally and supports a range of high-profile horse racing, tennis, rugby, sailing, and cricket events across the globe.
The Emirates Olympiacos sponsorship is yet another example of significant investment in the Greek market. Emirates operates flights on a daily schedule from Malta to Dubai via Larnaka, Cyprus.
Source: Di-ve website, 16 December 2011